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Published By: 6th Sense Analytics     Published Date: Sep 18, 2007
This whitepaper outlines a way for organizations to build a modern framework for managing distributed teams that overcomes the structural challenges of working across far-flung locations, and ensures projects come in as expected—on time, on budget and on target with business goals. This framework reuses your existing development infrastructure to restore visibility and empowered decision making within your globally distributed software development projects.
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offshore, offshoring, outsource, outsourcing, cost, costs, cost savings, spend management, spending, cost efficient, 6th sense
    
6th Sense Analytics
Published By: 8x8 Inc.     Published Date: Feb 13, 2017
Many companies claim to offer enterprise grade communications solutions. But how is “enterprise grade” measured and what should you look for? This fact-filled white paper outlines 8 ways to determine whether or not your provider is equipped to offer an enterprise-grade communications solution. Download this complimentary white paper: The 8 Criteria for Enterprise-Grade Communications as a Service 8x8 shares full technical details on what to expect from an enterprise-grade service platform that stands above the rest. You’ll learn the 8 criteria to look for including: What to expect when it comes to service level guarantees What geo-routing technology is and why it’s critical for optimizing global call clarity and reliability What you should look for in your communications provider’s network for global operations and superior service Which security and compliance certifications to expect from your provider Specific uptime and reliability metrics to ask your provider for How analytics
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communications, enterprise grade, communications solution, 8x8, geo-routing
    
8x8 Inc.
Published By: Absolute Software     Published Date: Sep 06, 2011
Forrester Research and Absolute Software discuss the importance for IT to create a "layered approach" for endpoint security and management
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absolute, intel, laptop, saas, lock down, rapid recovery, stolen, data defense, theft deterrence, pc protection, tpm, trusted platform module, anti theft, data breach, password protection, password, encryption, security
    
Absolute Software
Published By: Absolute Software     Published Date: Sep 09, 2011
Security professionals are wondering how to best deal with the oncoming tide of personal mobile devices finding their way into the workplace. Download this research report to learn some key areas of consideration before moving ahead with a mobile implementations strategy.
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absolute, managing security, risk challenges, mobile devices, it implementation, secure processes
    
Absolute Software
Published By: Absolute Software     Published Date: Dec 20, 2012
David Johnson, Senior Analyst at Forrester has a look forward to the reality of supporting Apple devices in a post-BYOD world.
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byod, network security, mobile, security, policy, apple, end user, device
    
Absolute Software
Published By: Absolute Software     Published Date: May 31, 2016
The US healthcare industry has historically lagged behind others in the maturity of security capabilities, only recently catching up on data security and privacy in response to HIPAA. But there is a wide range of other mounting risks unique to healthcare that S&R pros in healthcare can’t ignore — greater regulatory pressure, increasing targeted attacks, the frightening uncertainty of IoT security, and global economic pressures. This report outlines the most important security capabilities for security leaders in this sector to implement in the face of these challenges.
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healthcare, security capabilities, data security, best practices, security
    
Absolute Software
Published By: Absolute Software     Published Date: May 31, 2016
With companies embracing mobility to maintain competitive advantage in the digital era, information security threats have increased exponentially. Userfriendly technologies such as mobile devices, mobile apps, and cloud storage are often hacker-friendly too, creating opportunities for cybercriminals to covertly infiltrate company data. This opens the door to data loss, reputational damage, loss of proprietary information – not to mention the associated regulatory penalties and potential legal fees. IT bears the brunt of responsibility for information security, yet according to Forrester, internal incidents top the list of security breach causes in 2014.
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mobility, competitive advantage, best practices, mobile devices, mobile applications
    
Absolute Software
Published By: Absolute Software     Published Date: May 31, 2016
This is arguably the most unsettling time in history to be a CIO. The IT landscape is shifting at a rapid pace with advances in social media, mobility and big data. The proliferation of advanced robotics is just around the corner and the Internet of Things is connecting even the most mundane objects to the internet—and probably the corporate network. Back in the 1990s, most computer hackers were interested in gaining access to networks purely for kudos among their peers. Today hackers have monetized their skills and make their living from finding vulnerabilities in IT networks.
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data, big data, security, corporate network, mobility
    
Absolute Software
Published By: Absolute Software     Published Date: May 31, 2016
The release of a new Microsoft operating system is always an important event for IT departments, and Windows 10 is no exception. IT organizations and end users have been looking forward to a wide range of new features in Windows 10, with interest particularly high as users of Windows 7 and 8 can upgrade for free.
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data, security, mobility, mobile computing, best practices
    
Absolute Software
Published By: Acquia     Published Date: Aug 03, 2009
Not doing Social Publishing? You’re behind. Social technologies on the web have changed forever how organizations of all sizes interact with their customers to gather feedback, improve customer service, and protect and grow their brands. Effective web content management must now include social and community capabilities.
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social publishing, acquia, customer service, brands, web content, social media, publishing, publish, journalism, blog, blogging, rich content, myspace, facebook, orkut, meebo, wikis, forum, tagging, twitter
    
Acquia
Published By: Acquia     Published Date: Feb 26, 2015
Storytelling has long been a staple of good brand marketing. But the concept has taken on more urgency in the digital space, where brands now have the power to engage directly with their customers through web and mobile channels. The mandate for more sophisticated brand content has introduced a new set of challenges for online retailers—namely, how to integrate traditionally separate marketing and commerce operations to deliver a unified experience to shoppers.
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organizational restructuring, commerce, e-commerce, increasing conversions, content-driven commerce, brand marketing, mobile channels, online shopping, acquia, emerging marketing, internet marketing
    
Acquia
Published By: Acquia     Published Date: Feb 26, 2015
Content is king. But as the line between publishers and brands are blurring, all brands are finding themselves in both the content and the commerce games. And customers expect this. As Alexis Maybank, founder of Gilt Groupe described it, “If I go into a restoration hardware store, for instance, I understand they’re selling that product, but I’m not just interested in seeing rows of lamps on shelves. I want to be shown how to set up a room and create a look. That’s what I’m craving: the ability to see a product, understand how to use it, and be given the tips and tools to imagine how that might change my interior.” Consumers are very savvy today, and being able to attract and build a relationship with the consumer is key to brand success.This eBook will help you understand how to think like a publisher and turn your commerce site into a content machine.
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content marketing, online consumers, commerce site, brand generated content, emerging marketing, marketing research
    
Acquia
Published By: Acquia     Published Date: Feb 26, 2015
Way back in 1999—a thousand years ago in Internet years—a writer and designer, named Darcy DiNucci, coined the phrase Web 2.0. This marked the beginning of the web as a social experience, eventually altering commerce so that today customers can be brand advocates who play a crucial role in building your business. You already know that your customers are talking about your brand on social media platforms, posting images from your product pages to Pinterest, and checking reviews. The brick-and-mortar and virtual commerce experiences have become so intertwined that customers sometimes make an online purchase while standing in your store. So, there's no question that all commerce today is social, and this ebook will dive deeper into that concept.
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social experience, acquia, vitual commerce experience, online shopping, emerging marketing, social media, marketing research
    
Acquia
Published By: Acquia     Published Date: Feb 26, 2015
The Issue: The Content and Commerce Divide Commerce and digital marketing teams tell a familiar story. The commerce team launches an online store on a commerce platform. Commerce and IT focus on the platform and evolve it as the online business grows—focusing on basics such as PCI compliance and product information and expand-ing to more complex integrations. Now they want to add content, such as reviews and engaging media, that will inform and guide shoppers. Meanwhile, the digital marketing team regards the online store as a missed branding and engagement opportunity and tries to jump in and contribute only to find that the system can’t meet their needs. So marketing goes outside to a digital agency, pays for a separate microsite, and takes their creative production needs elsewhere. And thus a classic divide is formed. Download the Forrester Report to learn the impact of integrated and personalized commerce experiences.
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commerce, content and commerce, personalization, increasing conversions, digital marketing, commerce platform, internet marketing, marketing research, e-commerce
    
Acquia
Published By: AcquireWeb     Published Date: Jan 22, 2007
This article addresses one of the biggest challenges associated with e-mail marketing programs – establishing meaningful contact with customer targets in order to increase sales, while protecting and enhancing your brand. It illustrates that successful e-mail marketing designed to drive sales and build brands requires adopting a methodology that includes more precise prospect targeting, better permission-based models, a better overall consumer experience and better quality lists.
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email marketing, best practices, permission marketing, brand management, direct marketing, newsletter design, acquireweb, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This case study, published by DM News in July 2007, explores how email helped top-ranked ad agency Radarworks succeed in a changing market in developing a marketing campaign using a mixture of media channels with a set budget to maximize brand and event awareness and drive participation, and be able to measure the ROI from each marketing channel.
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acquireweb, complete campaign, complete, multi-faceted, multichannel, multi-channel, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
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email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb, email marketing campaign, email campaign, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This article, published by DM News in June 2006, begins, “As sure as the spring is followed by summer and succeeded by fall, online marketing options, Search, Lead Generation and Email, seem to enjoy a cyclic season in vogue.” This article describes how for many, the use of email cost effectively has driven sales and built brand awareness; however, for the majority, email has not delivered on the promise.
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acquireweb, search, online marketing, lead generation, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This article, published by Target Marketing in April 2008, examines principles and practices associated with acquisition e-mail, which also apply to CRM programs, that are often overlooked by marketers when building their e-mail strategies. These fundamentals serve as strategies to consider and employ to yield higher response rates and a more effective e-mail marketing effort.
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acquireweb, acquisition email, email marketing, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This white paper suggests there is no doubt that email marketing can be an extremely cost-effective marketing tool, and when used properly can significantly improve a company’s bottom line. It explains that email can be used in every element of the marketing process, and presents a number of benefits that email can deliver as part of an overall marketing strategy.
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email marketing, acquireweb, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: Acronis     Published Date: Apr 28, 2011
Based on Acronis' patented disk imaging and bare metal restore technologies, Acronis® Backup & RecoveryT 10 Advanced Server is the next generation of the Acronis True Image disaster recovery family for physical and virtual environments. It simplifies and automates backup and restore processes across Windows and Linux environments, and remotely monitors and manages geographically distributed servers and workstations.
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acronis, backup and recovery, 10 advanced server, patented disk imaging, bare metal restore, true image, disaster recovery, remote server
    
Acronis
Published By: Acronis     Published Date: Apr 28, 2011
Based on Acronis' patented disk imaging and bare metal restore technologies, Acronis® Backup & RecoveryT 10 Advanced Server Virtual Edition is the next generation of the Acronis True Image family of products, engineered specifically for virtualized environments. Acronis Backup & Recovery 10 Advanced Server Virtual Edition enables organizations of all sizes to extend the cost-saving benefits of virtualization by protecting virtual machines running on a single physical host for a low, fixed price.
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acronis, backup and recovery, 10 advanced server virtual edition, patented disk imaging, bare metal restore, true image, disaster recovery, remote server
    
Acronis
Published By: Acronis Inc.     Published Date: Jul 14, 2009
Based on Acronis' patented disk imaging and bare metal restore technologies, Acronis Backup & Recovery 10 Advanced Server is the next generation of the Acronis True Image disaster recovery family for physical and virtual environments. Register below to receive access for a free trial version.
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acronis, backup, recovery, server, windows, disaster recovery, stand-alone, data protection, system recovery, application security, backup, data management, windows server, free trial, demo software, bare metal, virtual backup, data deduplication
    
Acronis Inc.
Published By: Acxiom Corporation     Published Date: Mar 12, 2014
In July 2013 Acxiom commissioned Forrester Consulting to evaluate how companies use the data they collect from their customers to make better decisions on their marketing campaigns by gauging their experiences and attitudes around their use of and future vision for using customer data across multiple marketing channels. In order to understand this topic, we conducted interviews with 11 executives representing a range of roles and perspectives, including consumer packaged goods companies, financial services organizations, and agencies.
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acxiom, forrester, data, marketing, marketing campaigns, cross channel, customer data, market research, targeting, data analytics, life cycle management
    
Acxiom Corporation
Published By: Acxiom Corporation     Published Date: Jun 20, 2014
Consumers demand – no, expect – marketers to deliver highly relevant communications. Yet, daily headlines about security and privacy keep them on guard about use of their personal information. How do you reconcile the personalization privacy paradox? Guest speaker, Forrester Research, Inc.’s Fatemeh Khatibloo and Bryan Throckmorton of Acxiom will offer fresh findings on customer expectations regarding privacy and examples of how companies are building transparency and trust – and differentiating themselves – with preference centers that put more control in the hands of customers.
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acxiom, forrester research, privacy, personalization, personal information, marketing, personalization privacy
    
Acxiom Corporation
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