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Published By: Cisco     Published Date: Apr 15, 2016
In the time it took to download and open this eBook, you could have spun up and configured hundreds of virtual machines in a public or private cloud, deployed your application, database, middleware, messaging, load balancers, storage, and other components to those configured servers, linked them all together, and had your app live in production - all with a single click. This isn't the future we're describing, it's right now, and thousands of development teams around the world are doing it. At a high level, we;re describing automation that cloud and API's enable, and at a low level, we're describing the outcome of adopting a DevOps mentality and the associated tooks. This eBook will look at the basics of DevOps, automation and configuration management to get you started down the right path.
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cloud management, cloud services, cloud management, best practices, cloud computing, business optimization
    
Cisco
Published By: Movable Ink     Published Date: Apr 01, 2016
Email marketing has entered a new era of innovation, allowing the travel and hospitality industry to reach and engage consumers like never before. But consumer expectations are also high. Today, a successful email campaign takes contextual messaging and offers that speak to each customer on a personal level. In this playbook, you’ll find examples of contextual email marketing campaigns for the travel and hospitality industry that have proven to engage customers, drive ROI and build a loyal fan base. We’ve also packed it with email tips and best practices designed specifically for today’s travel and hospitality marketers.
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email marketing, travel marketing, hospitality marketing, contextual marketing, contextual email, email personalisation, customer experience, internet marketing
    
Movable Ink
Published By: Zoom     Published Date: Mar 31, 2016
Founded in 2011 by Eric S. Yuan and other senior executives and engineers from WebEx and Cisco, California-based Zoom Video Communications (Zoom) offers cloud-based collaboration services. When first launched, Zoom was heavily focused on video conferencing. Over time, the company has expanded its service to include additional capabilities such as audio dial-in with local numbers around the world, group messaging, wireless presentation, content co-annotation, and more.
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Zoom
Published By: Zoom     Published Date: Mar 29, 2016
Trend Micro resolved the following issues by purchasing Zoom: • Overly complex or difficult communications platforms • Expensive hardware or software systems • Unreliable or poor service quality • Using too many different solutions • Difficulties connecting remote teams or sites • The need for a more efficient/effective way to reach customers and other external parties Read more to learn about the benefits of using Zoom and which features are used more frequently by Trend Micro.
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zoom, trend micro, screen sharing, mobile meetings, group messaging, video webinar
    
Zoom
Published By: Rackspace     Published Date: Mar 08, 2016
This whitepaper examines how businesses can leverage the benefits of a Microsoft Private Cloud, and taking advantage of the following functions: •Enabling self-service. •Federating your Microsoft® Cloud Platform •Taking advantage of software-defined networking. •Messaging services. •Database as a Service (DBaaS) and its advantages.
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microsoft private cloud, microsoft cloud platform, rackspace, self-service, software-defined networking
    
Rackspace
Published By: Sitecore     Published Date: Mar 03, 2016
Access this case study video and PDF to learn how this pioneering digital team has managed the rapid growth of user mobility before, during, and after every zoo visit to achieve a: - Whopping 200% increase in mobile conversions - Industry-leading 20% app visitor penetration rate - Simplified and clearer messaging structure - Stronger customer understanding
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Sitecore
Published By: Swyft Media     Published Date: Jan 28, 2016
What is a millennial and why do they matter to your brand? How can you engage this audience and lay the foundation for an engaged customer base with your messaging and content? These questions are all vital to how your brand can tap into the $600 billion in buying power millennials hold right now and for the future. Swyft Media addresses how brands can reach millennial consumers with 5 key tips you can implement today.
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swyft media, brand engagement, best practices, millennial customers, customer engagement, content solutions
    
Swyft Media
Published By: Monotype     Published Date: Jan 27, 2016
What is a millennial and why do they matter to your brand? How can you engage this audience and lay the foundation for an engaged customer base with your messaging and content? These questions are all vital to how your brand can tap into the $600 billion in buying power millennials hold right now and for the future. Swyft Media addresses how brands can reach millennial consumers with 5 key tips you can implement today.
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Monotype
Published By: Cisco     Published Date: Jan 05, 2016
In the time it took you to download and open this eBook, you could have spun up and configured hundreds of virtual machines in a public or private cloud, deployed your application, database, middleware, messaging, load balancers, storage, and other components to those configured servers, linked them all together, and had your app live in production - all with a single click. This isn’t the future we’re describing, it’s right now, and thousands of development teams around the world are doing it. At a high level, we’re describing automation that cloud and APIs enable, and at a low level, we’re describing the outcome of adopting a DevOps mentality and the associated tools. This eBook will look at the basics of DevOps automation, and configuration management to get you started down the right path.
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Cisco
Published By: BAE Systems     Published Date: Dec 29, 2015
Find an approach that stops dangerous email leaks, keeps things simple, and lets you go about your business with minimal disruption
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bae systems, applied intelligence, email, insider threat prevention, data breach, data loss, intellectual property, byod
    
BAE Systems
Published By: Evergage, Inc.     Published Date: Oct 21, 2015
Engage, convert and retain your customers and users using timely and relevant in-app messaging.
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evergage, apps, messaging, customers, engagement, technology, retail, travel
    
Evergage, Inc.
Published By: Intercom     Published Date: Oct 08, 2015
An effective messaging strategy means targeting the right users with the right message at the right time and place. Failing to do so leads to customers mentally, or literally, unsubscribing from you. From the makers of Intercom, a customer communications platform, this book teaches you how to increase customer engagement in three ways: 1. Define the audience for your message by segmenting users according to behavior and action. 2. Craft a message for maximum impact; what voice, tone, format, and language to use. 3. Discern the right way and the right time for a message and know what you can do to ensure it is received in the most appropriate setting and in the most appropriate context.
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customer onboarding software, user engagement, in-product communication, in-product messaging, onboarding software, customer engagement software
    
Intercom
Published By: Live Person     Published Date: Oct 01, 2015
This document will illustrate the business case driving organizations to increasingly adopt and utilize customer messaging.
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Live Person
Published By: Affirm     Published Date: Sep 15, 2015
This article discusses ways that merchants can differentiate their messaging and sales for Black Friday and Cyber Monday in order to stand out from the pack and win over new and existing customers.
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sales, ecommerce, cyber monday, new and existing customers, merchants, e-commerce, traditional marketing
    
Affirm
Published By: Redhat     Published Date: Sep 15, 2015
Read this whitepaper to learn about Red Hat's messaging and integration products, which have a long track record of providing the foundation for scalable.
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integration products, integration application, red hat, enterprise
    
Redhat
Published By: Tyco Integrated Security     Published Date: Sep 10, 2015
Want to appeal to financial executives? Dial up the logic. Financial executives differ from almost every other line of business (LOB) executive when it comes to decision-making, according to a new study conducted by the FORTUNE Knowledge Group in collaboration with gyro. While executives in most other industries are moving toward a more innate approach to decision-making, this group relies primarily on logic to guide their decisions. Understanding the differences between what financial executives look for in partnering with companies and what their peers value is key to developing messaging that appeals to this unique segment.
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Tyco Integrated Security
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
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mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
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mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.
Tags : 
mobility, consumer mobility, engagement, customer engagement, customer, customer journey, marketing, messagung
    
Adobe
Published By: Sailthru     Published Date: Jul 01, 2015
The ability to know the next action of an individual customer is gold, quite literally, as this knowledge translates directly into revenue. True predictive intelligence has arrived, and it’s one of the most incredibly exciting advancements in modern marketing. With good reason given that for many brands as much as 95% of future revenue comes from a mere 5% of customers! But with any major advancement, messaging landmines threaten a marketer’s ability to identify the technologies that can actually deliver on the predictive promise.
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ecommerce, publishing, data science, predictive marketing, customer experience, personalization, marketing, strategy
    
Sailthru
Published By: TigerText     Published Date: Jun 30, 2015
With clinicians wasting 45 minutes per day playing phone tag, it’s time to retire pagers and migrate to a secure messaging solution, that saves your staff time, is HIPAA compliant and fosters workflow collaboration.
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TigerText
Published By: FollowAnalytics     Published Date: Jun 26, 2015
Download this whitepaper to understand the importance of creating relevant push messaging that engages rather than alienates your users.
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followanalytics, push marketing, push messaging, messaging, mobile marketing, marketing strategy, social media marketing, social media
    
FollowAnalytics
Published By: Adobe     Published Date: Jun 03, 2015
Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and what you can do to recapture their attention.
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adobe, email, marketing, playbook, brands, digital marketing, integrated, contextual messaging
    
Adobe
Published By: Adobe     Published Date: Jun 03, 2015
Download a new report from Adobe and the Direct Marketing Association (DMA) to learn how you can free yourself from traditional email constraints to create more effective campaigns. Based on survey results from nearly 300 email marketers, the report explores today’s greatest challenges and winning strategies for email marketing — so you can drive true customer engagement, boost business revenue, and add more value to your organization.
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adobe, email, marketing, brands, digital marketing, integrated, contextual messaging, strategies
    
Adobe
Published By: Pluris     Published Date: May 05, 2015
Today's dynamic marketplace requires companies not only to maintain a consistent, effective message across marketing channels but to execute that messaging economically, maximizing the investment and consistently improving ROI. Download this white paper today to discover what tools you need to improve omni-channel marketing and increase marketing performance.
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pluris, performance marketing, omni-channel, cost effectiveness, emerging marketing, crm & customer care, retail
    
Pluris
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