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Published By: IBM     Published Date: Jul 26, 2017
A rewarding customer experience is the central aim for luxury gift company 1-800-Flowers.com: a fast, intuitive shopping process helps keep consumers loyal to its brands. Working with IBM, the company has built a master data management (MDM) system that helps deliver a more seamless experience to shoppers across multiple brands and channels.
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1 800 flowers, ibm, e-commerce, case study, master data management
    
IBM
Published By: MoreVisibility     Published Date: May 07, 2012
Many advertisers have created Google AdWords accounts and are running campaigns, but how many marketers have truly mastered this platform and are achieving anything close to maximum ROI from this channel? This White Paper will guide you through some of the most important features available to advertisers and explain why these should be factored into your AdWords campaigns.
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morevisibility, social media, google, internet marketing, emerging marketing, marketing tools, marketing campaigns
    
MoreVisibility
Published By: Sprinklr     Published Date: Feb 28, 2018
"Customer experience is the new battleground: 89% of organizations compete primarily on experience, and 95% tell others about a bad experience. To help brands compete in this new world, we spoke with 17 experts about the current state of customer experience and ways that brands can make – and keep – their customers happy. "
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customer experience, happy customers, customers happy, cx journey, marketing, digital marketing, sprinklr, whitepaper
    
Sprinklr
Published By: Sprinklr     Published Date: Mar 13, 2018
"Customer experience is the new battleground: 89% of organizations compete primarily on experience, and 95% tell others about a bad experience. To help brands compete in this new world, we spoke with 17 experts about the current state of customer experience and ways that brands can make – and keep – their customers happy. "
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Sprinklr
Published By: Dotmailer     Published Date: Mar 09, 2016
This whitepaper outlines 7 tips for delivering an improved CX using email, with examples from Magento powered retailers.
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customer experience, brand, magneto, email, marketing, search marketing, email marketing, website development, emerging marketing, social media, advertising agencies, internet marketing, crm & customer care, marketing research, e-commerce, traditional marketing
    
Dotmailer
Published By: Intercom     Published Date: Apr 05, 2018
In advertising, a one size fits all strategy is too broad to be truly effective. One size ends up fitting none. If you drive all of your paid traffic to your homepage it’s likely you’re missing out on high intent conversion opportunities.
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Intercom
Published By: Determine (Selectica)     Published Date: Oct 24, 2017
“7 Habits” details what successful procurement organizations are doing to master this category, with examples you can start using right away.
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Determine (Selectica)
Published By: OpenText     Published Date: Apr 16, 2014
Learn the 7 steps for mastering business process management and see how simple it is to achieve meaningful process improvement.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: OpenText     Published Date: Apr 16, 2014
Learn the 7 steps for mastering business process management and see how simple it is to achieve meaningful process improvement.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: Adobe     Published Date: Sep 20, 2016
In this webinar, we discuss the strategies and tactics that will help you get the most from your mobile investment.
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adobe, mobile, strategy, experience, loyalty, emerging marketing, internet marketing, crm & customer care, e-commerce, traditional marketing
    
Adobe
Published By: Zynapse     Published Date: Nov 08, 2010
A worldwide leader inSpend Management Software solutions: Zycus. Recognized as one of the Top 3 Global Market Leadersin Spend Management Domain by leading analysts and Industry observers
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zynapse, erp projects, unspsc, data information, data management, governance, mdm, master data management, odm, mmdm, material
    
Zynapse
Published By: Samuel Curtis Johnson Graduate School of Management     Published Date: Dec 19, 2017
In today’s society, it can be easy to overlook the benefits of earning an MBA. But research shows the benefits of going back to school far outweigh the costs for many individuals.
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cornell university, johnson cornell, mba, masters degree, business degree, continuing education, business learning, finance
    
Samuel Curtis Johnson Graduate School of Management
Published By: IBM     Published Date: Sep 22, 2011
What is Master Data? Why is it Important?
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ibm, mdm, data systems, technology, business development
    
IBM
Published By: SAP     Published Date: Nov 04, 2015
Download this whitepaper to discover how global companies are using innovative technologies such as beacons, dynamic pricing and adaptive analytics to flourish in the modern-day, next-generation retail world. Learn what they believe they’re doing well and where they’re struggling as they adapt to today’s rapidly evolving marketplace. These insights can help your business thrive in an increasingly disruptive retail landscape.
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consumer behaviors, sap, dynamic pricing, beacons, adaptive analytics, marketplace, fulfillment, customer experience, emerging marketing, crm & customer care, retail
    
SAP
Published By: SAP     Published Date: Feb 21, 2008
Many significant business initiatives and large IT projects depend upon a successful data migration. Your goal is to minimize as much risk as possible through effective planning and scoping. This paper will provide insight into what issues are unique to data migration projects and offer advice on how to best approach them.
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sap, data architect, data migration, business objects, information management software, bloor, sap r/3, application, enterprise applications, data quality management, master data management, mdm, extraction, transformation load, etl
    
SAP
Published By: Accelrys     Published Date: Feb 08, 2012
This Perspective highlights Accelrys' Biological Registration, a new product solution with the ability to more effectively register, track, and manage promising biologics, resulting in more efficient biological product development. Find out more!
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accelrys, idc, biological, registration, research, r&d, tracking, biologics, product development, protect discoveries, drugs to market, drugs
    
Accelrys
Published By: Dell Software     Published Date: Aug 07, 2014
Learn how cloud-based master data management (MDM) empowers your fast-paced business to get the right data to the right place in real time, so you can remain competitive and agile.
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cloud, cloud based, mdm, data management, technology
    
Dell Software
Published By: Zynapse     Published Date: Sep 10, 2010
UNSPSC enables preference item management, better spend analysis, supply standardization and information control. Whether you are deliberating on the need for a common product and classification standard for your company, or are an advanced UNSPSC adopter, we hope that "Adopting UNSPSC" will answer some of your questions and perhaps help you in some way to improve your purchasing and supply management processes.
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zynapse, erp projects, unspsc, data information, data management, governance, mdm, master data management, odm, mmdm, material
    
Zynapse
Published By: Winshuttle     Published Date: Dec 04, 2006
This article describes an easy non-technical alternative to LSMW to update customer master records in SAP in fewer steps than LSMW, without technical involvement, and without requiring authorizations in SAP.
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sap, master record, master records, legacy system migration workbench, lsmw, data migration, data management, winshuttle
    
Winshuttle
Published By: Akamai Technologies     Published Date: Aug 17, 2017
The rapid rate of mobile adoption provides today’s users with nearly unlimited access to data and information anytime, anywhere. While “always on” users represent a tremendous opportunity for businesses to increase engagement, revenue, and customer loyalty, they also create unprecedented mobile delivery challenges. In this e-book, we will delve into these challenges and learn how to master them by optimizing for fast APIs, mobile apps, and mobile sites. But before we do that, let’s start our mobile story with some perspective: Approximately half of you reading this e-book will do so on mobile. That fact alone should be a compelling enough reason to keep reading, but in case it’s not, the following data illustrates the impact mobile growth has had on our technological landscape.
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mobile, mobile adoption, customer loyalty, always on
    
Akamai Technologies
Published By: Cisco EMEA     Published Date: Jun 01, 2018
Digital transformation has arrived, and it’s creating unprecedented opportunities for companies of all sizes to become market leaders through the evolution of business processes and the creation of new products and services. Organizations that master digital transformation will see a dramatic increase in revenues and profitability by converging people, processes and technologies; those that do not will struggle to survive. Evidence of this is clear to see by looking at the churn in the biggest companies in the world. For example, a Capgemini study found that since 2000, 52% of the Fortune 500 has disappeared through acquisitions or bankruptcies. The study also found that digital organizations control 70% of market share in all industries today. Therefore, making the shift to a digital business must be a top initiative for IT and business leaders. Download this whitepaper to see how Cisco has become the Market Share Leader in Online Meetings.
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cisco, digital transformation, collabaration
    
Cisco EMEA
Published By: Microsoft Dynamics     Published Date: Jul 11, 2007
Until recently, many high-tech manufacturers – especially small and medium-sized businesses – have been able to survive by applying 80% of their operational focus to 20% or less of their critical customers and suppliers. That was then. The new mandate from channel masters is for more intense, collaborative relationships with fewer suppliers.
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industry directions, oem, manufacturing, manufacturer, scm, supply chain, ems, electronics manufacturing, productivity, plm, product lifecycle management, cost control, r&d, r & d, enterprise resource, erm, erp, microsoft dynamics
    
Microsoft Dynamics
Published By: Optify     Published Date: Aug 03, 2012
You know that generating more leads from SEO makes sense for your business, but don't you need to be an SEO guru? Not at all. With the right roadmap, resources and tools professional B2B marketers can master SEO and drive a sustainable flow of high-value inbound leads. This guide will show you how.
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b2b marketing, seo, search engine optimization, internet marketing, inbound marketing, lead generation, search marketing, email marketing, emerging marketing, social media
    
Optify
Published By: Optify     Published Date: Aug 13, 2012
You know that generating more leads from SEO makes sense for your business, but don't you need to be an SEO guru? With the right roadmap, professional B2B marketers can master SEO and drive a sustainable flow of high-value inbound leads.
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optify, inbound marketing, b2b marketing, seo, search engine marketing, keywords, link building
    
Optify
Published By: Brainshark     Published Date: Aug 02, 2017
As buyers have become increasingly more savvy and better-educated, B2B sales organizations have changed their strategies. But that can’t happen in a vacuum – sales training must change as well. This brief provides specific ways to improve both the training content delivered to sales reps and the all-important methods for delivering that content. With this actionable information, managers and trainers can begin enacting real change that gets reps more conversation-ready than ever before. Get your copy of this latest brief today. And ready your sales force for better opportunities and more wins.
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sales mastery, b2b, b2b sales, salespeople, better selling, sales training
    
Brainshark
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