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Improve Your Open Rates for Acquisition Email

White Paper Published By: AcquireWeb
AcquireWeb
Published:  Apr 07, 2008
Type:  White Paper
Length:  2 pages

This article, published by Target Marketing in April 2008, examines principles and practices associated with acquisition e-mail, which also apply to CRM programs, that are often overlooked by marketers when building their e-mail strategies. These fundamentals serve as strategies to consider and employ to yield higher response rates and a more effective e-mail marketing effort.